IWC CELEBRATES OPENING OF THE NEW TOTTENHAM HOTSPUR STADIUM AS OFFICIAL TIMING PARTNER
SCHAFFHAUSEN/LONDON, 3rd April 2019 – Tottenham Hotspur and IWC Schaffhausen celebrate the club’s new stadium which will officially open its doors to a full capacity audience on the 3rd April, when Spurs take on Crystal Palace in the Premier League.
The multi-year agreement will see the Swiss luxury watch brand have a strong presence across the club’s various channels including inside the new state-of-the-art stadium.
IWC Schaffhausen was founded in 1868 by the American watchmaking pioneer Florentine Ariosto Jones. He drew on the help of eminently qualified Swiss watchmakers, modern technology and hydropower sourced from the nearby River Rhine to manufacture pocket watches of the highest possible quality. IWC’s mechanical timepieces are handcrafted in their workshops with meticulous attention to detail. Their six watch families combine precision engineering with extraordinary and timeless design, bringing the finest technology and unique emotions to their owner’s wrists.
Fran Jones, Head of Partnerships, Tottenham Hotspur, said: “We are delighted to announce our partnership with IWC, a luxury watch brand that has an incredible history and heritage. The brand’s meticulous attention to detail and absolute commitment to innovation are important qualities that we also value at the club. It is an exciting period for both brands and we look forward to working closely together over the coming years.”
LARGEST CLUB STADIUM IN LONDON
The club’s new stadium has the largest capacity for a football club in London with 62,000 seats. It is one of the world’s most hi-tech stadiums, benefitting from smart technology and pushing the boundaries of what a sports venue can offer. Four giant HD screens total more than 1,000 square metres inside the arena – which is the largest in Europe, along with two façade displays and three tiers of ribbon displays, representing a first for a UK stadium. The new facility is equipped with more than 1,600 wireless access points providing 100 per cent mobile coverage. A minimum of two NFL matches at the stadium every year, as well as other events including concerts, will bring a new audience to the local area, showcasing Tottenham and bringing further economic and social benefits to the area with truly global coverage and attractions.
“I am deeply impressed by the unique team spirit, high professionalism and tireless pursuit of perfection that Tottenham Hotspur has demonstrated since the club was founded in 1882. As a brand with a strong and worldwide appeal, they are the perfect choice for IWC.”
ABOUT TOTTENHAM HOTSPUR
Founded in 1882, Tottenham Hotspur Football Club has a tradition of playing an entertaining and attacking style of football. The team finished third in the 2017/2018 Premier League season, achieving UEFA Champions League qualification for a third year in a row, and has a multinational squad of players.
IWC Schaffhausen is the Engineer of Watchmaking. In 1868, the American watchmaker and engineer Florentine Ariosto Jones established the ‘International Watch Company’ in Schaffhausen in the German-speaking part of Switzerland. By combining the best of human craftsmanship and creativity with cutting-edge industrial technology and processes, he laid the foundation for IWC’s unique engineering approach to watchmaking.
IWC’s distinctive and pure design is brought to life through collections ranging from elegant dress watches to sports and luxury sports watches, notably the Portugieser, Portofino, Pilot’s Watches and Ingenieur. Over its more than 150-year history, IWC has earned a reputation for creating professional instrument watches and functional complications, especially chronographs and calendars, which are ingenious, robust and easy to use.
A pioneer in the use of titanium and ceramic, IWC specializes in performance materials such as Ceratanium®. IWC’s advanced engineering division XPL develops technologies that enhance the durability of mechanical watches and extend their applications to environments with extreme conditions such as jet aviation and human spaceflight.
IWC is a leader in luxury watchmaking, crafting timepieces built to last for generations and continuously improving every aspect of how it manufactures, distributes and services its watches responsibly. Empowering the next generation of engineers, the brand also partners with organizations that work globally to support children and young people. IWC. EngineeredTM.