IWC SCHAFFHAUSEN INTRODUCES IWC. CURATED.
Schaffhausen, 1st September 2025: IWC Schaffhausen is introducing IWC. Curated., its offering of hand-picked historical IWC watches. Individually selected by experts from the IWC Museum, IWC. Curated. watches cover some of the most significant eras of the brand’s watchmaking history and are now available in selected boutiques worldwide. Each watch under this label has been meticulously inspected, restored and serviced by IWC’s experienced vintage watchmakers in Schaffhausen. IWC. Curated. watches are certified and come with the IWC International Limited Warranty, which can be extended to eight years upon registration.
IWC Schaffhausen looks back on a history spanning more than 150 years. Every era has produced watches that are still highly sought after by enthusiasts today, be it because of their historical significance, intricate engineering or timeless design. To provide a trustworthy and transparent source for purchasing historical IWC watches, the Swiss luxury watch manufacturer now introduces IWC. Curated., its new offering of hand-picked historical IWC watches.
With our IWC. Curated. offer, we want to give watch lovers the unique opportunity to own a watch that has shaped our legacy. No matter where their journey has already taken them, we meticulously prepare these watches to make sure they are ready to begin their next chapter.
EXPERTLY RESTORED AND CERTIFIED IN SCHAFFHAUSEN
The watches offered within IWC. Curated. are individually selected and sourced by experts from the IWC Museum in Schaffhausen. The focus lies on references that represent important eras of the brand’s history or watchmaking legacy. In addition, IWC also offers a service to locate and procure specific references on the customer’s behalf.
At the IWC headquarters in Schaffhausen, each watch undergoes a meticulous examination. Skilled vintage watchmakers, who have decades of experience in repairing and servicing historical timepieces, restore their cases, bracelets, and movements. The goal is to restore the watches as close as possible to original condition using authentic and, if possible, period-correct components. Vintage watchmakers enjoy privileged access to IWC’s extensive corporate archives, which contain a wide selection of spare parts for every watch and movement ever produced in Schaffhausen.
Upon completion of the restoration process, IWC issues an official certification that details the authenticity and provenance of each watch. All IWC. Curated. watches come with IWC’s International Limited Warranty, which can be extended to eight years upon registration.
AVAILABLE IN SELECTED BOUTIQUES AROUND THE WORLD
IWC. Curated. will initially be available exclusively in selected boutiques in Switzerland, the United Kingdom, Dubai and Japan. Enthusiasts can explore the historical watches at the Schaffhausen boutique, at the Battersea Power Station boutique in London (United Kingdom), the flagship boutique in Dubai Mall (United Arab Emirates), and the boutique in Ginza (Japan). Among the watches available for purchase is an original Ingenieur SL, Reference 1832, designed by the renowned Geneva watch designer and artist Gérald Genta in the 1970s. Another IWC. Curated. watch is the Da Vinci Perpetual Calendar Chronograph (Ref. 3750) from 1985, the first IWC watch to feature the perpetual calendar developed by Kurt Klaus. With his ingenious, crown-controlled perpetual calendar, IWC’s legendary watchmaker in the early 1980s created a complication that continues to be the benchmark for efficiency and ease of use today. Also, on offer is a genuine Navigator’s Wristwatch Mark 11 (Store Ref. No. 6B/346), an antimagnetic tool watch manufactured in 1952 for the British Royal Air Force.
IWC Schaffhausen is the Engineer of Watchmaking. In 1868, the American watchmaker and engineer Florentine Ariosto Jones established the ‘International Watch Company’ in Schaffhausen in the German-speaking part of Switzerland. By combining the best of human craftsmanship and creativity with cutting-edge industrial technology and processes, he laid the foundation for IWC’s unique engineering approach to watchmaking.
IWC’s distinctive and pure design is brought to life through collections ranging from elegant dress watches to sports and luxury sports watches, notably the Portugieser, Portofino, Pilot’s Watches and Ingenieur. Over its more than 150-year history, IWC has earned a reputation for creating professional instrument watches and functional complications, especially chronographs and calendars, which are ingenious, robust and easy to use.
A pioneer in the use of titanium and ceramic, IWC specializes in performance materials such as Ceratanium®. IWC’s advanced engineering division XPL develops technologies that enhance the durability of mechanical watches and extend their applications to environments with extreme conditions such as jet aviation and human spaceflight.
IWC is a leader in luxury watchmaking, crafting timepieces built to last for generations and continuously improving every aspect of how it manufactures, distributes and services its watches responsibly. Empowering the next generation of engineers, the brand also partners with organizations that work globally to support children and young people. IWC. EngineeredTM.