Archive | IWC

Pressroom | IWC Schaffhausen

2024
08
January
2024
| 09:05 Europe/Amsterdam
Schaffhausen/Shanghai, 8th January 2024: To celebrate the beginning of the Year of the Dragon, IWC Schaffhausen presents a limited edition of the Portugieser Chronograph. The classic and elegant Portugieser Chronograph Year of the Dragon features a
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2023
19
December
2023
| 09:01 Europe/Amsterdam
Schaffhausen, December 19, 2023: IWC Schaffhausen has partnered with Warner Bros. Picture’s upcoming feature film, “Aquaman and the Lost Kingdom,” to launch the Aquatimer Perpetual Calendar Digital Date-Month, inspired by the red and blue glowing
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09
December
2023
| 17:37 Europe/Amsterdam
Schaffhausen/Zhangjiakou, 9th December 2023: IWC Schaffhausen organised a full day of skiing for children with brand ambassador and two-time Olympic freestyle champion Eileen Gu. After participating in the World Cup 2023 Halfpipe final earlier that
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08
December
2023
| 21:11 Europe/Amsterdam
Schaffhausen/Miami, December 8, 2023: IWC Schaffhausen hosted an intimate conversation with supermodel and brand ambassador Gisele Bündchen during Art Basel Miami. Emphasizing the importance of time, Gisele shared insights on how she balances a
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01
December
2023
| 09:01 Europe/Amsterdam
Schaffhausen, 1st December 2023: Continuing the tradition of Pilot’s Watches paying tribute to Antoine de Saint-Exupéry’s world-famous novel, IWC Schaffhausen unveils the Big Pilot’s Watch 43 Tourbillon Le Petit Prince. Limited to 300 pieces,
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30
November
2023
| 17:05 Europe/Amsterdam
Schaffhausen/Amsterdam, 30th November 2023: IWC Schaffhausen is opening a new flagship boutique in Amsterdam, the capital of the Netherlands. Located on P.C. Hoofstraat in the centre of this progressive and cosmopolitan city, the boutique is
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15
November
2023
| 08:43 Europe/Amsterdam
Schaffhausen/Las Vegas, 14th November 2023: To kick off the upcoming Las Vegas Grand PrixTM, IWC Schaffhausen celebrated its long-standing partnerships with Mercedes-AMG and the Mercedes-AMG PETRONAS Formula OneTM Team with a spectacular event. For
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13
November
2023
| 15:03 Europe/Amsterdam
Schaffhausen/Las Vegas, 13th November 2023: To accompany the launch of the new Pilot’s Watch Performance Chronograph 41, IWC Schaffhausen is presenting a global advertising campaign featuring seven-time Formula OneTM World Champion Lewis Hamilton
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13
November
2023
| 14:58 Europe/Amsterdam
Schaffhausen, 13th November 2023: IWC Schaffhausen introduces two performance chronographs dedicated to its motorsport partners Mercedes-AMG and the Mercedes-AMG PETRONAS Formula One™ Team. Crafted from titanium or Ceratanium®, the Pilot’s Watch
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08
November
2023
| 10:49 Europe/Amsterdam
Schaffhausen/Zurich, 8th November 2023: IWC Schaffhausen and freestyle skier Eileen Gu team up for a unique watch auction at the 2023 Laureus Charity Night in Zurich, Switzerland. Two watches are being auctioned, both of which have been worn by the
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01
November
2023
| 10:30 Europe/Amsterdam
Schaffhausen/Rio de Janeiro, 1st November 2023: IWC Schaffhausen and Laureus Sport for Good invited Brazilian star athletes and Laureus Academy members Cafu and Daniel Dias to celebrate the winner of the 2022 IWC Drawing Competition. The competition
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17
October
2023
| 17:02 Europe/Amsterdam
Schaffhausen, 17th October 2023: With two new models in its “Colors of TOP GUN” collection, IWC Schaffhausen underscores its comprehensive expertise in manufacturing colored ceramic watches with striking monochromatic designs. The Pilot’s Watch
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06
October
2023
| 09:02 Europe/Amsterdam
Schaffhausen/St Andrews, 6th October 2023: For the third year in a row, IWC Schaffhausen supports the Alfred Dunhill Links Championship as the official timing partner. Held at some of the most scenic and challenging courses in Scotland, it is a
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05
October
2023
| 18:26 Europe/Amsterdam
Schaffhausen/Beverly Hills, 5th October 2023: IWC Schaffhausen officially reopens its flagship boutique on the iconic Rodeo Drive in Beverly Hills, California. From the full-height façade to the smallest details inside, the boutique has undergone a
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04
October
2023
| 16:00 Europe/Amsterdam
Schaffhausen, 4th October 2023: Reema Juffali, IWC Friend of the Brand from Saudi Arabia, has visited the IWC Manufakturzentrum in Schaffhausen for the first time. The professional racing driver and founder of the Theeba Motorsport team received an
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02
October
2023
| 09:04 Europe/Amsterdam
Schaffhausen, 2nd October 2023: IWC Schaffhausen unveils the Big Pilot’s Watch 43 Tourbillon Markus Bühler. The timepiece is the long-awaited successor to the Big Pilot’s Watch Edition Markus Bühler from 2008. This time, the characteristic aircraft
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21
September
2023
| 13:56 Europe/Amsterdam
Schaffhausen, 21st September 2023: IWC Schaffhausen presents the Portugieser Tourbillon Rétrograde Chronograph Lewis Hamilton. Designed in collaboration with the seven-time Formula One™ world champion and IWC brand ambassador, it features a refined
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19
September
2023
| 21:03 Europe/Amsterdam
Schaffhausen, 19th September 2023: IWC Friend of the Brand, Skateboarding World Champion and Olympic Medallist, Jagger Eaton visited the IWC Manufakturzentrum in Schaffhausen, Switzerland. This marked the first time in the Swiss luxury
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14
September
2023
| 05:57 Europe/Amsterdam
Schaffhausen, 14th September 2023: Maximum robustness and performance, a utilitarian heritage and design cues that have proved stronger than time: these characteristics are at the root of the sustained success and popularity of the G-Class from
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04
September
2023
| 08:49 Europe/Amsterdam
Schaffhausen/Arosa, 4th September 2023: The IWC Racing Team gave an impressive performance at the 19th Arosa ClassicCar race: Professional racing driver Laura Kraihamer drove the legendary Mercedes-Benz 300 SL “Gullwing” skilfully around the winding
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28
August
2023
| 09:00 Europe/Amsterdam
Schaffhausen, 28th August 2023: IWC Schaffhausen introduces the Pilot’s Watch Automatic 41 Black Aces, the latest timepiece inspired by its collaborations with U.S. Navy squadrons. The highlight of this timepiece is the fully luminous white dial.
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02
August
2023
| 13:49 Europe/Amsterdam
Schaffhausen/Shanghai, 2nd August 2023: Yesterday, together with IWC brand ambassador Eileen Gu, IWC Schaffhausen hosted an inspiring talk in its flagship boutique in Taikoo Hui Mall, Shanghai. The Olympic champion freestyle skier and Laureus Sports
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17
July
2023
| 09:08 Europe/Amsterdam
Schaffhausen/Berlin, 17th July 2023: IWC Schaffhausen announces the opening of its first boutique in Berlin. Located on Kurfürstendamm, the city’s famous shopping boulevard, it is designed as an open and welcoming space where clients can discover
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29
June
2023
| 08:00 Europe/Amsterdam
Schaffhausen/Sydney, 29th June 2023: IWC Schaffhausen is proud to welcome Sam Kerr as its newest Friend of the Brand. One of the best football players in the world, Kerr plays for Chelsea Football Club and is captain of her home country’s national
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15
June
2023
| 09:00 Europe/Amsterdam
Schaffhausen, 15th June 2023: IWC Schaffhausen complements its “Colors of TOP GUN” collection with the Big Pilot’s Watch Perpetual Calendar TOP GUN Lake Tahoe. The new model features a 46.5-millimeter white ceramic case, a black dial, and black
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01
June
2023
| 09:00 Europe/Amsterdam
Schaffhausen, 1st June 2023: IWC Schaffhausen celebrates the 75th anniversary of its Mark series and launches two new versions of the Pilot’s Watch Mark XX. Harking back to the legendary Mark 11 developed for the British Royal Air Force, the Mark XX
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17
May
2023
| 22:30 Europe/Amsterdam
Schaffhausen, 17th May 2023: Toto Wolff, Team Principal & CEO of the Mercedes-AMG PETRONAS Formula OneTM Team, visited the IWC Manufakturzentrum and headquarters in Schaffhausen. After receiving a tour of the facility, he joined IWC CEO
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09
May
2023
| 10:14 Europe/Amsterdam
Schaffhausen/Paris, 9th May 2023: IWC Schaffhausen congratulates brand ambassador Eileen Gu on winning the “Laureus World Action Sportsperson of the Year” award at the 2023 Laureus World Sports Awards. The Olympic champion freestyle skier, fashion
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05
May
2023
| 19:27 Europe/Amsterdam
Schaffhausen/Miami, May 5th, 2023: On the last day of IWC’s takeover of Jungle Plaza, the Swiss luxury watch manufacturer welcomed Jérôme D’Ambrosio, Driver Development Director of the Mercedes-AMG PETRONAS Formula One™ Team, for a courtside talk on
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05
May
2023
| 01:42 Europe/Amsterdam
Schaffhausen/Miami, May 4th, 2023: As part of its takeover of Jungle Plaza in the Miami Design District, IWC Schaffhausen hosted an inspiring panel discussion with two-time skateboarding world champion and Olympic Medalist Jagger Eaton. IWC’s new
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